An Activated Player is a player that joins at least six events at your store over the course of their first year of in-store play.
They're a lot like Engaged Players, but their events can be in any format.
Activated Players also do not have to open their Organized Play Account at your store. A player that joins the WPN for the first time at another store or online and then takes part in six events at your store during their first year still counts as an Activated Player for your location.
We expect WPN Premium members provide the best possible experiences for new players. This metric is our way of confirming that they do. You'll see your Activated Player total in the weekly WPN Update Metric emails you receive.